o t t o c e t o d i c i a s s e t t e
Oct. 12th, 2004 10:39 amLast week, the cafe where I usually get my morning coffee had a sign flogging their new Customer Loyalty Cards. Basically, it is one of those cards which you can add money, like the plastic gift cards, which also awards a bonus with repeat use. As soon as I saw this sign, I immediately expressed an interest. Being rewarded for my coffee habit? OK, sign me up. Loyal? Well, lets see... I am on a first name basis with both the owner and the supervisor (well, the owner probably does not remember my first name, but I know he recognizes me as a regular) and both the supervisor and the main barista know my usuals (both my drink and lunch orders).
The supervisor was particularly cool about giving me the loyalty bonus from the get-go because he knows I am already a loyal customer, and made sure the amount on the card started out with at least the cost of a large single-shot mocha (my favorite - especially since they use Sharffen Berger cocoa powder to make the chocolate syrup).
Since I tend to agree with
katiiis' assessment of Starbuck's, I am pleased that there is a local cafe that has quality coffee and lovely pastries, not to mention great food, even if it can be a bit pricey.
Do you have a favorite local cafe you would like to see thrive in this a-Starbuck's-on-every-corner world?
The supervisor was particularly cool about giving me the loyalty bonus from the get-go because he knows I am already a loyal customer, and made sure the amount on the card started out with at least the cost of a large single-shot mocha (my favorite - especially since they use Sharffen Berger cocoa powder to make the chocolate syrup).
Since I tend to agree with
Do you have a favorite local cafe you would like to see thrive in this a-Starbuck's-on-every-corner world?